GAMIFICATION IN RECRUITMENT AND STAFF SELECTION PROCESSES FROM THE PERSPECTIVE OF ENGINEERING STUDENTS AND GRADUATES
DOI:
https://doi.org/10.56177/11icmie2023.4Keywords:
gamified assessments, game-based assessments, recruitment platform through gamificationAbstract
The current context of the labor market reflects a significant shortage of engineers, with an impact on the industrial sector. Against the background of the demographic decline and the limitation of the educational offer, there is an increased interest of companies in hiring students and graduates from the engineering area.
Hiring young people, attracting them to a professional career, and creating a working environment in companies that motivates and convinces them to invest energy, time and passion in performing professionally as early as possible is not only essential, but also critical.
The relations between the employee and the employer are changing, the labor market is in a continuous process of transformation, and the human and the digital part must be included in this process.
The use of some innovative, digital tools for recruitment, performance evaluation and learning, such as gamification, is becoming a challenge and a necessity for companies in their desire to create a pleasant experience for the employee from his first contact with the company.
The long-term goal is to strengthen their effective involvement in the company's activity, increasing the retention rate of valuable employees. Many companies, especially in the technology industry, give applicants the opportunity to play during the hiring process and, as a result, increase their chances of finding a job according to their skills, qualities and ability.
The work includes a qualitative research that followed the degree of familiarization of students and recent graduates of UNSTPB (National University of Science and Technology POLITEHNICA Bucharest) with the concept of gamification in the recruitment and selection processes of personnel, and the understanding of how online applications, developed around this concept, should be designed to be of interest to them.
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